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Know your territory well to win elections

by Amandine | Jul 1, 2019 | Context and attractiveness

The techniques might change but the objective of election campaigns is always the same: to understand each block in the constituency so that they can be effectively targeted with customized messages and campaign actions. Those days are gone when voters’ details were...

Big Data and Education: Scope of data in Teaching

by Amandine | Jun 30, 2019 | Context and attractiveness

Traditionally accused of archaism and immobility, the world of French education has begun to transform, in line with the global trend. The digitalization of teaching tools and methods is becoming more widespread. In 2016, students of the 5eme in 25% of France’s middle...

AI and art: How art and museums are reinventing themselves with data

by Amandine | Jun 27, 2019 | Context and attractiveness

In the last few years, AI art has proliferated. Some AI algorithms can recreate an image in a painter’s style, some can improvise a track alongside a human musician on stage and some can even write a story presenting the reader as hero. Are they as creative or...

Artificial intelligence transforms travel experience

by Amandine | Jun 26, 2019 | Context and attractiveness

In terms of data, tourism industry is complex to analyze. It has just 25% of structured data that comes from varied sources like business websites of tour operators, e-commerce by travel agencies, hosting companies, restaurants, transporters and CRM & other...

Meals and data: How is the food delivery industry evolving?

by Amandine | Jun 26, 2019 | Context and attractiveness

How do 18-35 year olds eat? In 2017, Kingcom did a study on the eating habits of millennials. This study revealed that 18-34 year olds are changing the social dimension of food with their massive use of internet during all stages of consumption. They want to generate...

Waste management challenges in regions of France: How can big data help?

by Amandine | Jun 25, 2019 | Context and attractiveness

The growing French waste collection market The regional waste prevention and management plans have modernized waste management by giving regions and communes a central role. By a decree published in June 2016, NOTR law obliges them to build a unified plan for the...
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